Affinity Water: Driving sustainability and simplicity with Tusker’s Car Benefit Scheme

For companies committed to environmental responsibility and employee satisfaction, Tusker’s Car Benefit Scheme is a powerful tool. Affinity Water, who has a strong focus on sustainability, implemented the scheme and has already seen steady growth and high uptake in electric vehicle adoption.

Aligning with sustainability goals

The company’s decision to adopt the scheme stemmed from a clear focus on reducing carbon emissions. With plans to transition their fleet of company cars and vans to electric and hybrid vehicles, introducing a car benefit scheme that prioritized electric vehicles (EVs) aligned perfectly with their goals.

The initiative supports:

• Corporate Social Responsibility (CSR): Demonstrating their commitment to reducing their environmental impact.
• Employee options: Providing staff with an opportunity to contribute to these sustainability efforts.
• By aiming for carbon neutrality, the company aligns with government targets and positions itself as a forward-thinking employer.

Simplified car scheme

The Tusker scheme stood out for its simplicity and inclusivity. Employees could access a car without the usual hassles associated with ownership. The benefits included:

• Cost efficiency: The salary sacrifice model and savings on tax and National Insurance appealed to employees, especially those using a cash allowance for the scheme.
• Easy experience: Insurance, road fund licence, servicing, and even breakdown cover are all included, providing a truly “all-in-one” solution.
• Flexibility: From head office employees to those based at smaller hubs, the scheme has been designed to be inclusive for staff.

Seamless management

Tusker’s support team played a key role in simplifying administration for the payroll team, ensuring it works with their existing processes.

• Consolidated invoicing: Previously, invoices were issued individually for each vehicle, creating administrative headaches. The Tusker scheme now provides consolidated invoices into a single monthly file—making this much simpler for the payroll team.
• User-friendly technology: With an internal benefits portal integrated into the scheme, employees could easily browse options, apply for cars, and manage their choices.
• Reliable support: Any documentation or adjustments were quick to resolve, thanks to Tusker’s responsive helpdesk.

The result: positive feedback and steady growth

The scheme has seen consistent uptake since its launch, with employees steadily joining each month. Notable outcomes include:

• Strong engagement: Strong engagement: Nearly 60% of employees have interacted with the scheme, resulting in a steady transition to the Tusker car benefit scheme whilst employees wait for their current personal vehicle contracts to end.
• Trouble-free administration: From payroll deductions to invoicing, the process runs smoothly with minimal manual intervention.
• Growing EV adoption: Employees appreciate the opportunity to switch to EVs, especially with the addition of workplace charging stations.

Key Information
Date of launch: February 2023
Eligible employees: 1,043
Accounts created: 623
*correct as of December 2024

For more information
tuskercars.com
hello@tuskerdirect.com